Nowadays, companies interact with and increasingly complex and demanding context.
Now more than ever, the business objective is to improve competitiveness and provide a real added value.
Communication from a responsible position, is almost mandatory requirement that helps companies grow in productivity and efficiency.
Designing a good communication strategy is essential to achieve business success.
The School of Life is a cultural enterprise offering good ideas for everyday life.
It’s devoted to developing emotional intelligence through the help of culture.
The School of Life adresses such issues as how to find fulfilling work, how to master the art of relationships, how to understand one’s past, how to achieve calm and how better understand, and where necessary chanfge, the world.
Headquartered in London, it operates around the globe, delivering suc as classes and therapies in person. The School of Life also publishes books, run consulting and training services for businesses.
Consultancy on the creation of a brand identity, visual strategy and strategic business positioning.
Support in the definition of a new concept for tourist services, distinguished by authenticity and the personalisation of services offered to its clients, and which aims to transform the tourism sector in Catalonia.
“Optimistic. Effective. Professional. Without the ability to mediate on the company interests and needs and the graphic designer, the branding implementation of my business vision would not have been possible. Thanks Laura!.” Mariona Compte
Director-Ona Tourist Services SCP
Design of a branding strategy and a business strategy to showcase the concept of innovation applied to people (coaching), businesses (narrative strategy) and institutions (social innovation).
Consultancy on the creation of renaming, brand architecture and all elements of visual communication, as well as a strategy for positioning within the market.
“Laura is a multitalented professional. Her wide and skilled background supports the talent and rigor which permeates everything that she designs, accompanies and carries though. She brings it an experienced perspective and her own vision. These are values that differentiate her excellent work.” Carles Adamuz
Director of Coma
The Gild was created according to a new concept of a club, based on networking, with the aim of promoting relations and trade among local and international companies through exchanging concerns, values and ideas.
The Gild Club offered a framework for business, social and cultural development in the city of Barcelona, according to the values of dynamism, integrity, excellence, innovation and growth.
During my time as Director, I carried out various strategic coordinative tasks relating to the presentation and positioning of the Club within the business world.